India has an opportunity to become a leading global food supplier provided it has an efficient supply chain and the right marketing strategies. Elucidate.

Indian export of food increased 12% from H 2020 to 2021. Yet, India's contribution to world food trade is mere 2.5%, well below potential. Opportunities to become leading food supplier - 1. Rising food processing industries FPIs 2. Livestock sector growth & dairying potential. Issues - 1. Lack of supporting infrastructure - 1.1. Cold storage - lead to food wastage 1.2. Kacal storage - transportation, & vegetable trucks 1.2.2. Processing centres for FPIs 1.3. Poor quality, less hygiene - leads to hyposmulatively measured due to pesticide residue

2. Marketing issues - No brand as 'India'. Way forwards for increasing exports - 1. Supply chain creation & maintenance: 1.1. Storage - warehouses cold storage 1.2. Mega food parks, processing centres, quality checks (under PM SAMPADA reports) 1.3. Transportation - Kisan rail 2. Marketing strategies - 2.1. Branding, packaging, eg 'One district, one product' 2.2. Promote indigenous nutritional things as buckwheat, amaranthkand ajwain, quinoa. 3. Quality check by export inspection council India has huge potential where ve could gain leverage in food sector.