In recent years, use of social media and digital mobilisation by civil society has emerged as a powerful form of pressure politics. Examine its impact on policymaking and democratic accountability. (Answer in 150 words)

Social media with 900 million subscribers has emerged as largest pressure group (IPMAI report) Impact of social Media in Presume Politics: • Governance legislation (& #MeToo) - protection of women in workplace • Policy Engagment - used by MGOV platform in story sharing (& Refuge Initiative) - for children • Grievance Redressal - CPGRAMS creates accountability via DARGH on respective platforms • Tracking progress - Sharing images/information on progress of govt schemes put pressure on govt for logistics implementation However, it can be used for politicizing & vested interests like communalism, mob violence & growth order, which requires effective checks