RS

Rishabh SharmaAIR 116

Question Q.10GS1GS1

Globalization has infused Indian festivals with commercial elements, while also helping preserve and popularize them in new ways. Do you agree? Justify your answer.

Open scan (p.19)

Introduction

Globalization as per Giddens' definition is the free flow of goods, services, ideas, people, finances across the nations. Indian festivals have been affected by globalization.

25 words

Main Body

Negative impact of globalization on Indian festivals:

1Commercialization of festivals ex - extravagant spending on Bhadi
2Focus on materialism rather than social aspect Ex - Holi → luxury clothes shopping
3Introduced new products

Ex - Herbals blend on Holi, LED Diya in diwali.

4Sale of other goods during festivals Ex - Eid sale on garments.

Positive Impact

1Helped preserve festival Ex - use of mass media to spread festivals
2Popularized across the world Ex - Diwali in New York
3Connected Indian Das puja with India Ex - all celebrate festival
4Self power of India strengthened
103 words10 paragraphs

Conclusion

It is a double edged sword, we should be cautious. It has led to globalization of Indian festivals.

18 words

  • Clear structure with negative and positive impacts
  • Relevant examples (Holi, Diwali, Eid)
  • Acknowledges dual nature of issue

Topper

Rishabh Sharma

AIR 116

Subject & Paper

GS1GS1

Topic

Effects of Globalization on Indian society

Globalisation and culture

Festival commercialization and cultural preservation

Writing Stats

146

Total words

10

Paragraphs

analytical

Tone