Question Q.9Do you agree? Justify your answer.GS2GS1
Globalisation has facilitated the influx of global brands and multinational corporations into the Indian market, significantly altering the consumer behaviour. Do you agree? Justify your answer.
Introduction
Globalisation refers not just economic integration with the world but also integration of socio-cultural values.
15 words
Main Body
Facilitated influx of global brands:
Ease of doing business
Investment India summit
Huge foreign trade
large India market attracts MNCs
Altering human behaviours:
1Reshaping festival celebration (eg Celebrating celebration for Rakhi).
2Influenced by emotive advertisement (eg Tanishq ad breaking gender stereotype)
3Increasing individualism and materialism (due to luxury products)
3Increasing individualism and materialism (due to luxury products)
65 words2 paragraphs4 bullet points
- Clear structure with examples
- Mentions both economic and cultural impacts
- Provides specific examples (Rakhi celebration, Tanishq ad)
Topper
Nischal Jain
AIR 119
Subject & Paper
GS2GS1
Topic
Effects of Globalization on Indian society
Globalisation and culture
Writing Stats
80
Total words
2
Paragraphs
4
Bullets