Question 10Answer in 150 wordsGS1GS1
Homogenization tendencies as a result of globalisation have in fact preserved and promoted the local cultures of India. Comment.
Introduction
Globalisation is the opening up of borders for men, material and ideas and can often lead to homogenization tendencies.
19 words
Main Body
Globalisation led homogenizing tendencies:
1Consumer approach - focus on brands
2Cuisine shift - Dat Davalgatation of society
3Rise of sects and cults leads to uniformity in belief ex- ISKCON
4Clothing - similar fashion trends leading to everyone wearing similar clothes.
5Content Consumption - Common and open channels etc on Youtube ensures access to all
Homogenization preserving Indian culture:
1Cuisine shift - Young generations interest in fast food has united
2Customised to local needs - ex- Jugalbandi Chat, a local language Chat GPT
3Ensuring worldwide audience - ex- Madhubani, Warli art reaching global market
4Spread of culture - ex- multiple ways of their Sarree.
5Cultural minions - ex- give and take of cultural traditions.
6Tribal art being sold in international market
7Indian Diaspora (22mm) taking our culture abroad.
139 words2 paragraphs
Conclusion
Thus, homogenizing tendencies have furthered preservation and promotion of local cultures in India
13 words
- Clear definition of globalisation at start
- Systematic listing of homogenizing tendencies
- Includes diverse sectors - consumer, cuisine, religion, fashion, digital
- Mentions specific example (ISKCON)
Topper
Medha Anand
AIR 13
Subject & Paper
GS1GS1
Topic
Effects of Globalization on Indian society. Social Empowerment, Communalism, Regionalism & Secularism
Globalisation and culture
Homogenization and cultural preservation
Writing Stats
171
Total words
2
Paragraphs
Structured enumeration
Tone