AM

Amrit MahapatraAIR 121

Question <UNKNOWN>GS1GS1

[Continuation of previous answer]

Open scan (p.23)

Main Body

Has reduced significance of household with domestic pattern being outsourced.

ex: Consumers having lunch at McDonalds.

Clause goods have proliferated with increasing aspirations of consumers.

Ex: Tiffany's Diamond Ring.

It has also ensured unrestionable practices in consumption

ex: use and throw culture of mobile phones.

Globalization has created new standards - achieving which turns financially unattainable

ex: 70% of iphones to India on budget.

Thus, globalization has altered consumer behaviour in both negative and positive ways in India.

81 words5 paragraphs

Conclusion

Thus, globalization has altered consumer behaviour in both negative and positive ways in India.

14 words

This is a continuation from previous page
  • Balanced conclusion noting both positive and negative impacts
  • Relevant examples of changing consumer patterns

Topper

Amrit Mahapatra

AIR 121

Subject & Paper

GS1GS1

Topic

Globalization and Social Empowerment

Globalisation and culture

Effects of Globalization on consumer behaviour

Writing Stats

95

Total words

5

Paragraphs